West Smethwick Park

West Smethwick Park
Image of West Smethwick Park


CFP supported Sandwell Council in developing a Round 1 submission to the Heritage Lottery Fund (HLF) and BIG Lottery Fund Parks for People programme for West Smethwick Park in February 2015. We provided the Council and their design team with technical and mentoring advice on the requirements of the Round 1 application.

The project proposes to improve entrances, reinstate the bandstand and restore the drinking fountain. In addition, the Council would like to restore the James Chance Memorial and the memorial stone to the two airmen whose plane crashed into the park in 1944.

Plans also include a new two-storey pavilion with changing rooms, toilets, a large community room which will have a 180 degree view of the park from the upper floor.


We led on all public engagement including workshops, drop in days, face-to-face work with key groups and stakeholders as well as developing an on line survey. CFP also led on demographic analysis to understand the Park’s potential audience profile and identify key social issues locally.

We worked with Public Health Sandwell to develop a health and physical activity element within the West Smethwick Park project and assisted in securing match funding for this. Based on our experience of Parks for People applications, we advised the applicant on the application form itself, authoring and editing text.

Our experience also allowed us to develop a cost planning framework and working closely with the design team, scope out both the development and delivery stage costs. CFP also assisted the council with developing a full set of briefs and job descriptions in anticipation for the development stage.

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